Twitter Voice Tweets

Client: Twitter Product Marketing

Campaign: Twitter Voice Tweets

Role: Producer

This campaign included a one GIF asset and had a 48-hour turnaround time. As producer, I collaborated directly with the client on brief intake and definition and documentation of project scope. I facilitated production of the static asset from brief through delivery. This included working with the Creative Director / Copywriter to develop the creative content. I secured the designer and I created the Figma boards, setting them up with the necessary UI elements for the production designer to easily implement the creative content. I facilitated creative reviews, feedback and approvals, including a review by Product Designer to confirm accuracy of UI. I provided a final review, checking for any issues ahead of final handoff. The final asset was published by being Tweeted through @Twitter handle. The live asset can be found here: https://twitter.com/TwitterSupport/status